SS14 – All Things Nice

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With this summer’s collection we look back into the long and careless summers of our childhood. The garments in this collection are relaxed, casual and lazy, with simple structures and loose-fit. Details, such as wraparound laces and knots, highlight the relaxed and care-free summery feeling.

The inspiration was found in childhood summer holidays, horseback riding, swimsuits and tan lines, games, favorite garments and the Finnish nature – all pieces of this collection have been named after the modest Finnish wild flowers. Despite of the origin, this collection is by no means childish or naïve, but very feminine and sensitive, simple and easy to wear, without being boring or serious.